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Social Media
The Science of Swipe-Stopping – why people pause, screenshot and remember.
Why fleeting campaigns fade but brands that master strategy, emotion, and depth stick. Learn how attention, personality, and intentional design keep your audience coming back.
Manuja Sharma
Oct 8, 20252 min read
Bite-Sized Bliss: The Allure of Short-Form Content
Discover the psychology behind the rise of short-form videos! Explore why we’re drawn to bite-sized content, the impact on attention spans,
Manuja Sharma
Oct 24, 20242 min read
Threads Explored: Lessons Learned from Meta's Digital Journey
On August 24, 2023, Meta unveiled a web version of its microblogging social media platform, Threads. The app, which had its grand...
Manuja Sharma
Aug 28, 20233 min read
Gen Z & Millennials: 5 Strategies for Engagement in 2023
After the global pandemic, businesses are giving their marketing strategies a second look, especially with more people shopping online...
Manuja Sharma
Aug 25, 20232 min read
Reimagining Your Brand: 5 Tips for a Successful Rebrand
As the business landscape continues to evolve, rebranding has taken on a new level of importance. It's not merely a superficial change in...
Manuja Sharma
Aug 11, 20233 min read
8 Digital Marketing Strategies For Interior Designers In 2023
In today's fast-paced and ever-evolving market, interior designers are facing a unique challenge: how to set themselves apart and leave a...
Manuja Sharma
Aug 3, 20234 min read
7 Social Media Marketing Tips for Restaurants and Cafes in Dubai
Learn how restaurants & cafes can leverage social media effectively with tips & real-life examples.
Manuja Sharma
Apr 11, 20233 min read
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